Medical center purchased existing 120-bed nursing home providing sub-optimal care and failing economically. Recruited to revitalize nursing assistance employees with existing staff and new recruits. Hospital had no prior experience in long-term care market. Current employees of nursing home were resistant to change and suspicious of new ownership.

Organized meeting with nursing leadership and communicated desire to retain existing staff, increase care levels, and remain open. Addressed concerns raised by leadership which included staff morale, benefits, training, and injuries.

Increased communication that new benefits package was better than prior offering and pay plans were more robust, which increased morale. Established new-staff onboarding plan and conducted ongoing training. Workers' compensation claims decreased 15%. Reduced staff turnover 15%.